Ants unearthed with Google Earth

Posted by Brian L. Fisher, Associate Curator of Entomology, California Academy of Sciences

At a time when the power of information technology doubles every 12 to 15 months and extends to capture every scrap we have, digitizing biodiversity information is a final frontier for IT. It's an essential step to ensure society maintains and hopefully increases bio-literacy. Toward this end, there's Antweb. It's a project from the California Academy of Sciences that has incorporated the Google Earth interface to provide location-based access to the diversity and wonder of ants: from your backyard to the Congo Basin.

As society advances, literacy increases and bio-literacy decreases. If you're illiterate, you may view a library as thinly sliced stacks of firewood; a Google search engine is meaningless. If you are bio-illiterate, a forest is at best a green blob to be consumed. If you are bio-literate, you see the diversity of the forest and understand that each animal, each plant, tells a story and has a place.

Google has helped us achieve free and democratic access to information, but now, with Google Earth, it's taken an important step to promote bio-literacy. Together with other institutions in the Bay Area, Google is uniquely poised to take on this enormous task.

There are two ways people need to access information on biodiversity: either have a name for which they want more information, or they are at a location and want to know what they will find there. On Antweb, you can access information about ants via location – and Google Earth allows for any scale of access via location. So you can be in Santa Clara County and see what ants you are likely to find. Soon you will be able to create a field guide for ants in any location defined in Google Earth.

We tried to get NASA’s help to develop such a system for years with their mapping expertise and data, but Google Earth answered the call first. I am so impressed with Google that I have named an ant I recently discovered in Madagascar Proceratium google. Its bizarrely-shaped abdomen is an adaptation for hunting down obscure prey: spider eggs. Here's what it looks like.

I hope that Google will continue applying its skills to serve biodiversity data to conservation planners and the general public. Google has given us a tool to connect the 6 billion people on earth with our remaining biodiversity. Antweb welcomes any form of collaboration to help achieve this goal – and may the ants be with you.

This is "beach-front"?

Posted by Bill Kilday, Google Earth team

Have you ever wondered if that "beach-front" condo really is beach-front? Recently I planned a trip to Hawaii and saw one particularly breathless condo listing that described the property as being just 400 "steps" from the beach. Now having seen the location, I think the owner was obviously very tall...

Using the measure feature in Google Earth, you can take a little bit of the guesswork out of finding the perfect accommodations. Just follow these three simple steps:

1) Fly to your area of interest in Google Earth (if you don't have it, get it here).

2) Click the Email button on the nav panel in the lower right, and send the property owner a JPG screenshot of the area. Ask him or her to identify which place is theirs.

3) Select Measure from the Tools menu and choose to see the distance in feet, yards, miles (or even smoots, if you insist).

This volt's for you

Posted by Hunter Walk, Product Manager

How many Googlers does it take to screw in a lightbulb? None, if you use solar power. We just had our first Google Environmental Fair to help introduce employees to various sustainable practices, low impact living and natural products. This event kicks off an ongoing worldwide effort by Google to bring environmental best practices to our offices and employees. Companies are finding that "going green" isn't just good for the earth but can lead to, say, superior design or healthier lifestyles.

Earlier this year Google further encouraged responsible energy technologies by offering a cash incentive to employees who decide to purchase a fuel-efficient vehicle. The net result? I'm guessing that the Mountain View Googleplex has the highest concentration of Toyota Priuses in the Northern Hemisphere. As an added bonus to the environmental benefits, California hybrid owners can now drive in the carpool lane without needing additional passengers. Score! Of course with a parking lot full of similar-looking cars one must take steps to stand out. I'm thinking Twenty-Twos and flames.

Actually, the most appropriate car accessory might be one offered by another Environmental Fair participant, a Terrapass. Donations to this progressive organization are used to "eliminate the equivalent of your car's carbon dioxide pollutions" through financing projects which reduce industrial emissions. So whether you're driving a new fuel-efficient vehicle or a more traditional car, you can leave a smaller environmental footprint.